The Venture Edge

Although entrepreneurship in its essence is about startup—creating an opportunity and gathering the resources to make that opportunity a successful enterprise—it really is also a way of life. Once you’ve been bitten by the excitement of discovering an opportunity and creating and designing a new business, it’s hard not to see opportunity everywhere you look. But despite the fact that I’ve clearly drunk the entrepreneurial Kool-aid, I do recognize that this lifestyle is not for everyone. 

It’s very hard to get the business model right at startup. Even if you’ve done all the things we’ve talked about in previous posts, there are no guarantees that things won’t change once you have an operating business. The business environment is fluid (and that’s being kind) so chances are you’ll be operating a few months and something will shift

Sometimes an entrepreneur-to-be knows exactly what kind of business he or she wants to start -- it may have been a closely held dream for many years, or it may be an irresistable opportunity that recently popped up on the horizon. However, in many cases, new entrepreneurs don't really know exactly what kind of business to start -- they just know that they want to start their own business.

There are plenty of articles out there on the biggest mistakes you don't want to make when you start a business.  In fact, I've probably written one or two of them, but at least I can proudly say I actually committed a few of those mistakes so I know for a fact they're mistakes you shouldn't make.  What disappoints me is when a consultant ( an entrepreneur wannabe and professional service provider) who does business plans and financial projections for startups claims to be an expert on the subject and completely misses perhaps two of the biggest reasons new businesses fail.

As you may have noticed, I have been following serial entrepreneur Kevin Daum's quest to attain New York Times bestseller status for his upcoming book Roar! Get Heard in the Sales and Marketing Jungle. The book is a sales book (specifically, a parable) based on the Passover passage about the wise son, the wicked son, the simple son, and the son unable to ask. Coincidentally, Passover starts in a week.

When you think of technology businesses, it's not likely that South Dakota is the first place that comes to mind.  After all, for most of you, the entire center of the US is simply "fly-over" country.  But I have had the good fortune to discover untapped opportunity there through the work I've been doing with the institute I co-founded, N2TEC Institute.

We all talk about friends and family money as an important source of startup capital, but before you grab that cash from mom and dad, you might want to consider why it may not be a good idea.  Here are the top five reasons why you shouldn't take money from relatives.

1. My parents believe in me and want to do this.  Of course, they believe in you - what they believe is that you're a good person so you would do nothing less than take their small investment and turn it into a fortune that will take care of them for the rest of their lives, right?  Remember, to your parents you're always a kid--even if you're 45!  So, if you have their money, they're going to watch it and you like a hawk.  That sounds like fun, doesn't it?